Digital World Premiere 2021: Volkswagen ID.4 GTX

NSYNK
© Screenshot
© Screenshot

Description

Volkswagen presented the new ID.4 GTX on April 28, 2021. The digital presentation consisted of an approximately 20-minute livestream with a spectacular car staging.

The highlight was a slanted, huge projection surface on which not only driving scenes were shown - it could also be driven on by the car. Images meticulously matched to the car created a spectacular effect and an impressive digital presentation.

(Editiorial text and project. Please contact us for change requests.)

Details

Agency
NSYNK
Client
Volkswagen
Year
2021
City
Berlin
Country
Germany

Categories

Industry
Automotive Industry
Location
Online
Topic
Clever, Digital, Scenography
Type
Live Performance, Projection, Public Relations Event, Virtual Experience