Employee Campaign: FC Deutsche Post

Fischer Appelt
© Fischer Appelt
© Fischer Appelt

Description

The fans donning yellow and black cheer players to perform to the best of their ability. This time, however, the venue is not the south stand in the stadium of a well-known Ruhr district club. This summer day marked the highlight of all Germany-wide activities of the Fan Club Deutsche Post: 3,000 colleagues came together to celebrate the season finale in Bispingen at the Lüneburger Heide.

FC Deutsche Post is supported by an internal branding program, one of the largest of its kind in Germany. It connects approximately 180,000 employees of the Post’s eCommerce Parcel division and turned them into fans of the Deutsche Post brand. FC Deutsche Post covers all internal sports and fan activities such as football, running and cycling, and also cultural events. The club provides a scheduled programme all year round for all employees.

Details

Agency
Fischer Appelt
Client
Deutsche Post
Year
2016
City
Bispingen
Country
Germany

Categories

Industry
Transportation & Mobility
Location
Stadium
Topic
Emotions, Social Issues, Sports
Type
Employee Event