Illumination of the Elbphilharmonie – Telekom Launch “X MAL MEHR”
For the launch of the new Telekom campaign "X MAL MEHR" Urbanscreen illuminated the facade of the Elbphilharmonie in Hamburg.
While James Blunt gave a concert inside the building in front of 360-degree cameras, the facade fascinated with an elaborate projection featuring typical symbols of Hamburg in the brand's CI.
(Editiorial text and project. Please contact us for change requests.)