LVL – Space for Gamers and Hybrid Events

Kubix
© Andreas Beetz
© Andreas Beetz
© Andreas Beetz
Published in the
Eventdesign Yearbook 2021/22
Book cover

Description

Veritas Entertainment and kubix Berlin had set themselves the aim of localising the digital world of e-sport. They wanted to set up a creative and inspiring space that fulfilled the requirements of the very varied protagonists of the gaming community: it was designed to appeal to professional gamers as well as amateur players and tourists. The result was the LVL project at Checkpoint Charlie in Berlin.
The location brings together a merchandise shop, a burger restaurant, high-end production studios, an in-house cinema and a live competition arena for up to 250 spectators. In addition, all e-sports events can be broadcast to the international fanbase as cross-media hybrid events.

The centrepiece is the twelve-ton geodetic dome made of steel and glass, inspired by Buckminster Fuller and the LVL logo. The dome works completely autonomously with its own technical construction equipment and media technology, boasting twelve high-end PCs, screens, live cams and microphones. On the podium, monitors affixed around the dome make it possible to experience the e-sports competitions up close.

The dome is soundproofed so that live moderations do not influence the competition. The opaque, sound-absorbing wall inside ensures absolute silence, while double-layered outer walls hold off up to 50 decibels. Apart from the publicly accessible areas, where visitors can enjoy gaming themselves, the LVL has seven rental studios with control rooms from which events can be broadcast live and commented on. The corporate design in the LVL project can be flexibly adapted for different sponsors, competitions and internal company events, by means of fully adjustable LEDs and exchangeable graphics walls.

Details

Agency
Kubix
Client
Veritas Entertainment
Year
2020
City
Berlin
Country
Germany
Architecture / Design
Raumhoch (Design concept), Kubix (Concept and execution planning)
Graphics
Hannes Nordiek (CI LVL)
Lighting
Thorsten Ruhlmann Raumhoch
Media
Production Office POE (Planning), ASC Technologies (Execution)
Artists / Show acts
Various gamers

Categories

Industry
Entertainment & Art
Location
Visitor Center
Topic
Architecture, Encounter, Games, Hybrid, Sports
Type
Brand Experience, Public Experience