“Privacy Playground”: Campaign for the International Children’s Rights Day

Many parents take photos of their children without bad intentions and post them on social networks. But there the pictures from the beach, playground or paddling pool can fall into the wrong hands! To draw attention to this, the NGO Child Protection Switzerland has come up with an idea on the occasion of International Children's Rights Day.

At a playground, stickers with childlike motifs are attached to slides, climbing frames and swings. These contain a QR code that triggers push notifications to the smartphone when parents want to take a photo of their child.

The push notification informs why photos of children do not belong on the internet. Because once published, they are difficult to control. It can happen that a playground snapshot from Instagram ends up on paedo-criminal darknet platforms - or becomes the trigger for cyberbullying years later! When it comes to sharing pictures of children on the net, there is only one rule: #SharingIsNotCaring.