SAP META CUBE EXPERIENCE: Booth Highlight at Hannover Messe 2022

Madhat, MCI, Vave Studio

Description

At HANNOVER MESSE 2022, SAP presented itself with a 6m x 6m Meta Cube installation. The exhibit illustrated how the entire design-to-operate process can be optimised to help companies become the next-gen factory.

The concept is a visual interpretation of a huge data centre with versatile functions. It offers a Live Factory Tour with live connection to experts, showcases as well as an Interactive Digital Supply Chain Experience on two touch screens.

The highlight is an interactive robot hologram installation: the Metabot. Visitors can navigate through different topics, which are then explained by the moving robot arm and a holographic installation.

Details

Agencies
Madhat
MCI
Vave Studio
Client
SAP
Year
2022
Country
Germany
Media planning
IXPI
Construction
metron eging

Categories

Industry
Software Industry
Location
Fair Hall
Topic
B2B, Digital, Interactive, Learning, Oversized, Sculpture, Technology
Type
Interactive Installation, Multimedia Installation, Product Showcase