SAP Now Germany: Digital Event

Insglück

© Carina C. Kircher Businessfotografin.de

Published in the

Eventdesign Yearbook 2022/23

Description

The online event SAP NOW Germany took place in 2021 under the motto “Time to rethink”. For this, insglück created an interactive and varied content hub based on topics around new technologies, digital transformation, trends and knowledge transfer for the SAP community.

The two-day event offered a live programme totalling 18 hours – with five talk magazines, 51 interactive breakout sessions and eight showcases. The formats were based on three focal points: inspiring outlooks (Inspire), in-depth insights (Explore) and interactive exchanges (Connect).

As a special feature, the so-called NOW-O-MAT allowed each of the more than 3500 participants an individually tailored programme. Apart from the variety of content, the focus of the event was on intuitive networking between SAP experts, customers and partners.

Details

Agency: Insglück
Client: SAP
Year: 2021
Country: Germany
Dramaturgy: insglück, Tobias Stupeler
Direction / Coordination: insglück (Overall direction), Jan-Erik Stahl (Programme direction)
Artists / Show acts: Dr. Anne Gfrerer (Moderator), Scherer Werbung (Speaker management)
Decoration: BALLONI, Katrin Hampus (Set design)
Construction: epicto (Technical supplier), plazz AG (Platform), TFN (Technical direction)

Description

Details

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